Sales Assessment
A sales assessment checks candidates on specific skills to see if they can be successful in sales. It looks at six key steps: (1) planning and preparation, (2) making contact, (3) building desire, (4) presenting options, (5) closing the deal, and (6) managing client relationships. TestGroup's sales assessment is used by organizations around the world to evaluate candidates for sales jobs. You can order assessments for individual candidates or create an account on TestGroup's easy-to-use online platform.
What is a sales assessment?
A sales assessment is an online test designed to evaluate a candidate's skills, traits, and potential for success in sales roles. It measures key competencies such as communication, persuasion, and resilience to ensure a good fit for the job. By utilizing a sales assessment, businesses can confidently identify top-performing sales talent and enhance overall team success.
Why use this sales assessment for hiring?
Preferred by organizations: the most used sales assessment
The sales assessment created by TestGroup is the most popular tool for evaluating sales candidates around the world. Interviews can provide useful insights into a candidate's skills, traits, and mindset, but first impressions don’t always predict how someone will perform on the job. Just because a candidate is personable doesn’t mean they will be successful in selling your product or service.
A practical way to decide if a candidate is suitable is to use TestGroup's sales assessment. This tool helps you choose the best candidate for your sales team. The assessment gives you a clear report on a candidate’s commercial success and potential risks. In the report, you will find scores for each of the six steps of sales and the four types of sales.
Participants usually take about 45 minutes to complete the online sales assessment. After finishing, you will receive two reports: one for sales and one for personality. Once you place your order, the candidate can start the sales assessment within 30 minutes.
How to order the sales assessment
The six steps of sales
In the report, you will get to see the candidate’s scores on the six sales steps: (1) Planning & preparation, (2) Making contact, (3) Building desire, (4) Presenting the options, (5) Closing the deal and (6) Managing client relationships.
The four sales types
Aside from that, you will receive the candidate’s scores on the four sales types: Hunter, Consultant, Farmer and Negotiator.
Why organizations choose TestGroup's sales assessment
Sales assessment based on scientific research
The Bridge Sales Performance was created by the research and development team at TestGroup. One of our specialties is predicting sales success using personality questionnaires. We provide advice to numerous organizations, both nationally and internationally, on how to optimize the performance of their sales teams. TestGroup also publishes scientific articles on sales success in collaboration with various universities. Follow this link to view the study.
Sample reports: sales assessment
You will receive two reports following the online sales assessment: the sales report and an extensive personality report. This gives you a complete picture of your candidate’s sales skills. Because TestGroup is a test publisher, we provide the online sales assessment in many languages. Of course, we are happy to advise you on the application of the online sales assessment for a specific sales position.
Video: The Bridge Sales Assessment
The Bridge Sales Assessment supports your instincts with validated science, helping to avoid hiring a 'false-positive' and significantly reducing the chances of a poor sales hire.
The Bridge sales assessment allows you to identify the candidate with the highest potential for success in a sales role. This online assessment provides a clear and concise report that outlines all the factors contributing to a candidate's commercial success as well as any associated risks.
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How was this sales assessment developed?
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Together with Erasmus University Rotterdam, TestGroup has examined a large group of salespeople to find out which competencies really ensure more sales for salespeople and other commercial personnel. These competencies are included in the sales assessment. If you take a sales assessment with your candidates, these competencies will be tested, among other things.
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Which sales skills are tested?
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This sales skills assessment measures, among other things, the candidate's skills in the 6 steps of sales: (1) Planning & preparing, (2) Making contact, (3) Building desire, (4) Presenting the solutions, (5) Closing the deal and (6) Relationship management.
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What are the costs of this sales test?
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If you order the sales assessment separately (per candidate), the costs are 235 euros (excl. VAT). The costs per candidate are a lot lower if you buy credits or take out a subscription for unlimited use. All prices can be found on the prices page.
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Why should I test my candidate for sales skills?
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Because TestGroup research shows that not everyone has the right competencies to actually achieve turnover (= sales results). An interview is not enough to measure sales competencies. For this you need a good sales assessment. TestGroup's sales assessment uses algorithms to prevent a candidate from completing the test unfairly.
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What is unique about this sales assessment tool?
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TestGroup's sales assessment tool is the only one in the world that uses artificial intelligence to ensure that the candidate completes the test honestly. Is the candidate still trying to 'steer' the assessment? Then you can see that directly in the report, at the level of the competency.
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Can I also prepare a report of my sales team?
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Yes, of course! A sales assessment team report is also available. This way you know exactly where the team can improve their sales performance.
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Does this test lead to more commercial results for sales talent
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Because you will hire better salespeople by using this sales assessment, it will ensure more sales for your new employees. In addition, it will also ensure efficiency optimization of existing sales teams.
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Can I also use this for the training and professional development of commercial staff?
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Of course, this assessment is often used as a starting point for the development of sales competencies among existing employees. After taking this assessment, you immediately know where the development points lie.
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Which reports do I receive with this sales assessment?
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After your candidate has completed the sales assessment, you will receive a sales report and a 4-color personality report. This gives you a complete overview of the sales competencies. Do you want an explanation about the reports? Afterward you can go through the reports with a TestGroup consultant (free of charge) by phone.